What goes in a content strategy? The 4 essential elements
Need a simple content strategy plan? Here are the four essential parts of your marketing planning. Find out exactly what goes in a content strategy in this simple how-to-guide.
How to Create a Content Strategy | Content Marketing Tips
Content strategy has been a trending word for the last several years, entering the mainstream lexicon in about 2012. Most businesses now have lots of content assets; these are web pages, your products and services, landing pages, blogs, articles, photographs and video content. Since the advent of social media and web publishing, we all self-publish. […]