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How to give effective content feedback in 10 simple steps

Learning how to give effective content feedback is a skill that any content manager or content strategist needs to have, particularly when working with freelance content writers. Here’s how to give constructive feedback in 10 simple steps.

Video Marketing: The Content Trend That’s Not Going Away

Video marketing: the content trend that’s not going away

Video marketing; could it work for you? Over the last few years, video marketing has taken the marketing world by storm. More than ever before, video content became the hottest weapon in a content strategist’s arsenal. The good news for online marketers was that they could utilise videos to let their creative ideas. A while […]

3 Ways to Deal With A Huge Increase In Blog Readership

3 Ways to deal with a huge increase in blog readership

What do you do when you’ve had an increase in blog readership? Blogging is much harder than people think – it takes dedication and perseverance. Most people give up after a few months, but if you’re still going and now seeing results – then good for you! In actual fact, the first hurdle that you […]

How to Create a Content Strategy | Content Marketing Tips

How to Create a Content Strategy | Content Marketing Tips

Content strategy has been a trending word for the last several years, entering the mainstream lexicon in about 2012. Most businesses now have lots of content assets; these are web pages, your products and services, landing pages, blogs, articles, photographs and video content. Since the advent of social media and web publishing, we all self-publish. […]

Follow links vs. no follow links: the importance of linkbuilding for websites | no follow

Follow links vs. no follow links: the importance of linkbuilding for websites

Have you heard of follow and no follow links? If you have been blogging for a while, you have probably been building links. Every website is given a Domain Authority (DA) by Google, this is like a marker of how safe, valuable and trustworthy your site is. One of the ways that DA is calculated […]