Learning how to give effective content feedback is a skill that any content manager or content strategist needs to have, particularly when working with freelance content writers. Here’s how to give constructive feedback in 10 simple steps.
Video marketing; could it work for you? Over the last few years, video marketing has taken the marketing world by storm. More than ever before, video content became the hottest weapon in a content strategist’s arsenal. The good news for online marketers was that they could utilise videos to let their creative ideas. A while […]
What do you do when you’ve had an increase in blog readership? Blogging is much harder than people think – it takes dedication and perseverance. Most people give up after a few months, but if you’re still going and now seeing results – then good for you! In actual fact, the first hurdle that you […]
Content strategy has been a trending word for the last several years, entering the mainstream lexicon in about 2012. Most businesses now have lots of content assets; these are web pages, your products and services, landing pages, blogs, articles, photographs and video content. Since the advent of social media and web publishing, we all self-publish. […]